Helping foreign
founders win
in China.
A new market takes more than a translation. We help foreign SMEs find their place in China — from market validation to positioning and long-term execution.
Hong Kong-based. Working across mainland China.
The problem with “China entry” today.
Translation is not strategy.
Most China-entry help stops at language. Language never sold anything.
Agents overcharge for paperwork.
$5k–$30k to fill in forms, with rules that are all public.
Consultancies sell decks, not outcomes.
Nobody stays to execute. We do.
Three things. Done together.
China Market Validation
Before you spend a dollar: is China right for your product, and what’s the realistic path in? An honest answer — even if the answer is “not yet.”
Positioning & IP for China
Your brand, rebuilt for China — not translated. Messaging, founder IP, and content strategy that resonates locally and stays compliant.
Growth Execution
Short video, content engine, partnerships. No one-off campaigns. We build the machine and run it with you, month after month.
A company, not a pitch deck.
thats.hk is a Hong Kong-registered company specializing in content assets and IP development. We work with institutions and their key people across finance, real estate, and education — positioning, short-video production, and long-term, compliance-first execution.
- 30+ companies served — from listed groups to founder-led firms
- Compliance-first — every message built to survive regulatory scrutiny in finance and beyond
- On the ground, both sides — our team operates weekly across Hong Kong and mainland China. Not fly-in consultants.
Leo. 15 years building businesses in China, from Hangzhou to Hong Kong. When he moved to HK three years ago, he DIY’d everything: the visa, the company, the bank account. No agent. That same first-principles approach is how we work with every client.
Three steps. No lock-in.
Reach out
Email us where you are and where you want to go.
Validation sprint
2–3 weeks. A clear go / no-go and your entry plan.
Build & grow
Positioning, content, execution. Monthly rolling.
China is on your radar.
Let’s find your way in.
Tell us what you’re building and where you want to go.